Friday, December 16, 2011

How Gooseneck Lamp Affects Shopping Behavior


       For indoor and outdoor lighting, gooseneck lamp is one of the most versatile products available in the market. You can browse through the various websites that offer complete gooseneck utility from lamp, microphone, rack mount and more. And when it comes to gooseneck light, it adds some magical effect on shopping. For store design, it can attract customers for its brilliance and sparkle. One simple example is that an outdoor gooseneck lamp can tell customer that this store is open for business, thus attract people come and shop!
       Moreover, it can arouse customer’s emotional thrill, which is one of the important factors that make them buy a product. This kind of light can create an authentic feature and long lasting value; therefore, customer will want to stay at the store and enjoy the shopping experience for a while. Visual impact can be a crucial component of store merchandising. Customers entering the store are greatly influenced by visual information they gathered in the first split of a second. For instance, color can catch a shopper's attention and can greatly affect their mood.

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